Augmented Reality (AR) is a real-time imaging technology for additional textual information or graphic objects.
It can be, for example, adding a "live" image from a cell phone camera to information about objects that are in the user's field of view (eg building names, restaurant ratings, etc.
How Augmented Reality Technology Works
Real-time mobile applications add content to the camera image. These can be texts, static graphics, video, 3D animations,
Wherever the lens of a mobile phone camera is being directed, the application detects by constantly evaluating the data obtained from the built-in GPS chip, compass and accelerometer. This information is necessary, for example, for mobile applications designed for tourists that display information about monuments and other interesting objects.
For another type of mobile applications, the object recognition is used in a picture taken from a camera in a mobile phone or, for example, a webcam in a laptop. Once a template has been recognized (e.g., a logo or a shape), the generated content is inserted into the image (for example, an animated figure moving on the magazine cover).